These are two very different newspapers and two very different campaigns. The Metro posters look more laid back and look like anyone could read them with there catchy slogans such as 'Grab One' and 'Light Reading'. The Times and The Telegraph posters look like they are trying to tell you that all news that is important is in their newspaper. The Telegraph has went for a simple look with three close up pictures of three icons faces with not very eye catching slogans beneath them.
The Guardian and The Liverpool Echo have made their newspapers colourful and more attractive to look at. The Guardians simple idea is more appealing. The Liverpool Echo looks like it hasn't really been thought of and just been put together quickly.
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